How We Helped Sana Benefits Improve Site Speed by 250% and Pass Core Web Vitals

Passing

Core Web Vitals

250%

Overall Speed Improvement

44%

Cumulative Layout Shift Improvement

Project Overview

The PageSpeed Matters team was brought on to resolve the website speed issues on the Sana Benefits website. This involved collaborating with the internal marketing team, optimizing and testing performance changes on a staging environment, and coordinating a go-live date.

Goals & Objectives

When the Sana Benefits Marketing team engaged PageSpeed Matters, the primary challenge was with the desktop landing pages.

In response, the PageSpeed Matters team focused on enhancing the Core Web Vitals for desktop across the six targeted landing pages, all while preserving the integrity of the existing website.

Outcomes:

Passing Core Web Vitals

For key pages being used in their Advertising Campaigns.

250%

Overall Speed Improvement

44%

Cumulative Layout Shift Improvement

Small Business Landing Page Desktop (Before)

Small Business Landing Page Desktop (After)

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