How We Helped National Service Animal Registry Improve Site Speed and Pass Core Web Vitals

47%

improvement in Largest Contentful Paint

9%

improvement in Interaction to Next Paint

400%+

improvement in Time to First Byte

“Outstanding results! Matt and his team delivered measurable outcomes for our company, something larger firms promised but never followed through on. Truly impressive work!”

Cody Stehlik

Project Overview

NSAR asked us to help improve the speed and stability of their WooCommerce site. The store used several plugins and custom-coded features, so every change had to be carefully planned and tested to avoid disrupting core functionality.

We worked closely with their internal developer to coordinate access and deployment. Our team ran a full Core Web Vitals audit, implemented the necessary optimizations, and monitored real user data until the site reached the performance goals.

Goals & Objectives

NSAR wanted a faster shopping experience and needed to pass Google’s Core Web Vitals.

Our objectives were to:

  • Pass Core Web Vitals on key pages
  • Improve LCP, INP, and TTFB
  • Keep the site live and stable during optimization
  • Deploy improvements in safe, controlled batches
  • Use real user data to guide adjustments
  • Preserve all existing WooCommerce functionality

Outcomes:

After the updates were completed, NSAR saw clear gains across core metrics.

47% improvement in LCP

Main content loads more quickly.

9% improvement in INP

Interactive elements respond more smoothly.

400%+ improvement in TTFB

Server response is significantly faster.

(Before)

(After)

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