The PageSpeed Matters team was brought on to resolve the website speed issues on the Sana Benefits website.
This involved collaborating with the internal marketing team, optimizing and testing performance changes on a staging environment, and coordinating a go-live date.
Goals & Objectives
When the Sana Benefits Marketing team engaged PageSpeed Matters, the primary challenge was with the desktop landing pages.
In response, the PageSpeed Matters team focused on enhancing the Core Web Vitals for desktop across the six targeted landing pages, all while preserving the integrity of the existing website.
"We tried a couple of agencies and freelancers before getting referred to PageSpeed Matters.
They did everything we asked and much more, super responsive and easy to communicate with. They went above and beyond with any issues that came up, even after the project ended.
We've been live for about a month now and conversion rate has been about 20% higher"
